Case Studies

Below are real campaigns from businesses that advertise on radio and streaming audio. Every campaign result is documented by the media company that ran it. Every industry statistic links directly to the research study where it appears. No made-up numbers.

iHeartMedia

Great Clips

National franchise beauty brand running radio + streaming audio campaign to drive foot traffic to retail locations during seasonal promotional periods.

AD SPEND Multi-market broadcast + streaming

+19% increase in foot traffic during campaign period for targeted markets

Results documented by iHeartMedia's campaign analytics team, shared in case study format with prospective advertisers. iHeartMedia

iHeartMedia

CarMax

Used AM/FM radio combined with digital streaming spots to reach car shoppers during research phase — before they visited a dealership.

AD SPEND Multi-platform national audio campaign

4.8x increase in search activity for "CarMax" branded terms during campaign flight

Campaign measurement via iHeartMedia's attribution platform. iHeartMedia

Beasley Media

Auto Dealer — Southeast U.S.

Regional multi-rooftop auto group running AM/FM radio with targeted streaming overlays in three major Southeast markets to support seasonal sales events.

AD SPEND $48,000 over 8-week campaign cycle

$1.2M in tracked sales attributed to campaign during flight period

Results compiled by Beasley Media Group's local marketing team. Beasley Media Group

Beasley Media

Restaurant Group — Michigan

Full-service restaurant chain with 14 Michigan locations used AM/FM radio to drive weekend traffic during a limited-time summer promotion.

AD SPEND $22,000 over 6-week summer campaign

+31% increase in weekend covers across campaign markets vs. prior period

Results shared by Beasley Media Group Detroit as a client success story. Beasley Media Group

EVERY NUMBER IS LINKED TO ITS SOURCE

Industry-wide audio advertising effectiveness data — not Amazing Audio Ads internal claims. Cite the source, not us.

92%

of U.S. adults listen to radio every week — the widest reach of any mediumNielsen Audio

$6.21

returned for every $1 spent on AM/FM radio — measured via purchase data linkageNielsen Catalina Solutions

+25%

more sales in households exposed to AM/FM radio vs. unexposed householdsNielsen Catalina Solutions

80%

of adults call radio the most trustworthy mass media — beating TV, print, and socialBeasley Media Group

94%

audio ad completion rate — streaming audio listeners finish the messageNext Broadcast Media

272M

Americans reached by radio monthly — monthly reach, not weeklyRadio Advertising Bureau

READY TO RUN A CAMPAIGN WITH VERIFIABLE RESULTS?

We produce the ad. You pick the station. We track what happens.